CASE STUDY

THE WILDFLOWER CO
A MODERN BEAUTY AGENCY

Instagram:
@thewildflower.co

CHOOSING THE BOUTIQUE COO

Wildflower Collective chose to work with The Boutique COO because they were operating without standardized systems, a formalized partnership agreement, or financial visibility and it was creating unnecessary stress and bottlenecks. They needed operational structure, clearer roles, and infrastructure that would support sustainable growth rather than reactive decision-making. The Boutique COO implemented core systems, formalized their partnership with legal alignment, and built financial forecasting tools that brought clarity to cash flow and seasonality. As a result, the business experienced 1.5x growth in just six months and continues to scale with greater stability, confidence, and long-term vision.

SIGNIFICANT OUTCOMES FOR THE BUSINESS

Operational Systems & Structure Implementation

Before TBC:
Came in with no standardized systems, heavy manual processes, and no operational infrastructure

After TBC:
Implemented core operating systems and documentation to reduce manual work and increase consistency

Identified role gaps and hired contract support to remove execution bottlenecks from founder

Formalized Business Partnership Structure

Before TBC:
Partnership existed informally with no legal agreement, causing ongoing tension around ownership, valuation, and expectations.

After TBC:
Collaborated with legal counsel to formalize partnership structure and align both parties on terms and expectations.

FINANCIAL FORECASTING

Before TBC:
No financial forecasting or visibility into seasonal cash flow, creating stress and reactive decision making.

After TBC:
Built financial models and forecasting tools to clarify runway, seasonality, and growth capacity.

THE FINANCIAL IMPACT

1.5x business growth in 6 months with improved stability, clarity, and scalability

The company continues steady growth due to systems foundation and financial visibility

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