VIRTUAL ASSISANT CASE STUDY

SOIL AND SHADOW

CHOOSING THE BOUTIQUE COO

“I needed more than a virtual assistant—I needed both senior-level strategy and day-to-day support.

The Boutique COO (TBC) provides a full operations team, which means I’m not the only ‘brain’ in the operation. That level of support has been invaluable.”

SIGNIFICANT OUTCOMES FOR THE BUSINESS

The foundational changes made have positioned Soil and Shadow for long-term scalability.

STREAMLINED ALL CRITICAL BUSINESS PROCESSES

After noticing Soil and Shadow had many old, innefficient processes slowing Nikki down, we overhauled their SOPs. All daily tasks are now managed seamlessly by TBC, saving Nikki hours. Project management systems, like Asana reduced manual effort, creating a more organized and productive workflow.

FOUNDER IDEAS BECOME ACTIONABLE PLANS

When running her business alone, Nikki’s ideas were often overshadowed by the significant stress of managing her tasks. Now, Nikki can verbally communicate her ideas to her TBC account manager, who then converts them into actionable tasks & delegates the work to the TBC operations team.

MORE MEANINGFUL CLIENT RELATIONSHIPS

With TBC handling the back-end logistics for Soil and Shadow, Nikki has been able to devote more energy to building meaningful relationships with her clients. Client satisfaction has gone up as they receive the full benefit of Nikki’s expertise and attention, and Nikki has structured her business to be able to scale.

Soil and Shadow now has a full operations team to support everything from content calendars to finance. Our holistic service approach has proven to be invaluable for Nikki to grow both her business and herself as a leader.

THE BIGGEST IMPACT

"My ability to think strategically, delegate bigger projects, and lead authentically has completely shifted thanks to TBC.”

- Nikki Silvestri, Founder & CEO of Soil and Shadow

ADVICE FROM CHEF CORDELIA

“Letting go can be scary but starting slow is okay. The reward is greater than the risk and like anything, the more time you invest in the training of the tasks, the more time you'll get back later.”

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