
Build a Standout Brand With Expert Branding & Graphic Design
Your brand identity conveys your business’s personality and we want to help you make the best first impression (and second, and third…)
At The Boutique COO, we offer brand design, brand identity creation, and brand naming services that help your business stand out from the competition.
Position your business for success with a strategic brand identity toolkit
A strong brand identity design starts with understanding what makes your business unique:
Brand SWOT analysis
Identify your brand’s strengths, weaknesses, opportunities, and threats to build a strategy that highlights what makes you stand out while addressing areas for growth.
Competitor analysis & audience insights
Analyze your industry landscape and target audience to refine your positioning, so your brand stays ahead of the competition.
Strategic messaging development
Craft a clear, compelling brand message that connects with your ideal audience, reinforce your unique value, and convey consistent messaging across all platforms.
This toolkit serves as a foundational document for your business, acting as a North Star to help you make strategic decisions around positioning and messaging. The Strategic Brand Voice & Messaging Toolkit acts as a source of truth for both internal teams and external partners, ensuring all of your messaging is aligned with your brand values and target audience’s needs.

Visual branding packages: Design that tells your story
We offer flexible brand design packages based on your needs. Every package comes with visual guidelines to ensure brand consistency across all platforms.
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$1,000
Basic Creative Direction, Primary Logo, Typography Collection, and Color Palette
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$2,000
Basic Creative Direction, Primary & Secondary Logos, Brand Mark, Typography Collection, Color Palette & (2) Branded Deliverables (e.g., promotional PDFs, merch, etc.)
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$3,500
Creative Direction, Primary, Secondary & Tertiary Logos, Brand Marks, Illustrations/Patterns, Typography Collection, Color Palette & (3) Branded Deliverables (e.g., promotional PDFs, merch, etc.)
Why invest in brand identity creation?
A well thought out and cohesive visual brand identity not only ensures that your business is portrayed professionally, but provides potential clients with a first impression of your business.
You often hear that people judge others by appearance within the first 7 seconds- it’s no different with visual branding. If you have 7 seconds to spark someone’s interest in your brand, your visual branding becomes one of your most important marketing tools.
THE BOUTIQUE COO HELPS BUSINESSES CREATE IMPACTFUL BRAND IDENTITIES THAT CAPTURE YOUR AUDIENCE’S ATTENTION AND AUTHENTICALLY REPRESENT WHAT YOUR BRAND STANDS FOR.
Let us take your brand to the next level.
NOT QUITE SURE YET?
Our Early-Stage Incubator Program is a great place to start.
Made for owners and founders who are:
→ Just starting out
→ Working with a lower budget (typically ~$500 or less / month)
→ Want to test out working with us before diving in