What Does a Real Estate Marketing Virtual Assistant Do?
Real estate is arguably one of the most fast-paced industries out there.
Agents are constantly juggling client transactions, nurturing their databases, marketing themselves, staying in touch with past clients, and in the field for showings, all while trying to be present at home.
Not to mention spending HOURS in the car, researching listings, writing contracts, and tackling the never-ending to-do list that comes with being the heartbeat of their business.
It’s no wonder so many agents feel like they’re running on empty.
But what if you didn’t have to do it all alone?
Benefits of Hiring a Real Estate Trained Marketing Virtual Assistant
Imagine offloading all your daily tasks as a realtor to someone you trust. Where you can delegate your work with confidence and lean on a support team that not only understands your real estate business but also actively helps you build efficient, scalable systems.
Enter: Brick by Brick Collective
Brick By Brick Collective (BBC) is a subbrand of The Boutique COO (TBC). Everyone at BBC is trained on the real estate market. The team can provide realtors with customized support designed to meet you exactly where you are. Whether you're in growth mode, transitioning, or simply trying to reclaim your time for your personal life, the BBC marketing virtual assistants will truly help you save time.
What Tasks Can Realtors Hand Off to Marketing Virtual Assistants?
Great question. That’s the beauty of BBC’s unique approach to business support services.
We don’t believe in one-size-fits-all. We don’t take orders.
Every client we work work begins with a personalized strategy sessions where we take a look at your current situation and help you map our what services would be the most valuable for us to take off your plate.
Our virtual assistant services are tailored to realtors, so once matches, you’ll feel like your unique needs, goals, and bandwidth are understood. Whether you need a creative partner, a systems strategist, or just someone to take a few things off your plate, we’ve got you!
6 Types of Tasks Real Estate Virtual Marketing Assistants Do
While the list it not all they ca do, here’s a glimpse of what our virtual marketing assistants help real estate professionals with most often.
1. Design Work
Since a significant portion of real estate is about promotion, our VAs undertake extensive design work to help spread the word about new listings, as well as the real estate brand itself. Tasks like:
Postcards
Door hangers
Flyers
Social media graphics
Listing packets
Brochures
Presentations
2. Social Media Tasks
In today’s digital world, it’s crucial for realtors to be on social media. Our marketing VAs help real estate businesses with all the tasks to manage their social media and have a consistent online presence. We help with:
Content calendars
Strategy
Caption writing
Hashtag research
Ad setup and maintenance
Engagement
Analytics
3. Copywriting Tasks
Beyond posting on social media, we also help with several other copywriting tasks to help realtors showcase their expertise and portfolio. Most often, we do copywriting for:
Blog development
Bio refresh or creation
Property remarks
4. Assistance with Website Presence
To make sure realtors are able to be found online, we also help with more advanced marketing strategies to promote realtors online, like:
SEO sweep
Digital advertising
Website design and updates
Keyword search
5. Email Marketing Tasks
Real estate success largely hinges on relationship building, and email marketing plays a significant role in that process. Our virtual assistants for real estate help with email tasks like:
Monthly newsletters
Drop campaigns
Open house follow-ups
Lead nurture sequences
6. Business Strategy and Automation Systems
Marketing is just one component within a complex web of systems, tools, and strategies built to engage. While our marketing division is comprised of creative thinkers, we also have an operations pillar built by those who strive to develop efficient processes that work. Why stop with marketing when we can help with:
CRM setup and cleanup
Standard operating procedures and documentation
Inbox management
Transaction coordination
Vendor coordination
And more!
Not sure which task to outsource to a real estate VA first?
We’ve got you. You need to do what you do best, and let us help behind the scenes.
If you’re ready to reclaim your time, we’d love to discuss next steps with you.
Schedule a no-obligation Strategy Chat to see how Brick By Brick Collective’s tailored real estate business support options can tackle your marketing to-do list!